Someone Said Blue Apron Was Only Worth 2 Bucks a Share

Just because the Blue Apron stock price has gone down 30% or so, it does not mean you should do this.

The company’s share price fell to just above $7 after a wicked research report, which indicated that the stock was only worth $2.  Northshore Research put a a target price on the company at $2, cited that because of “severe cost challenges as well as a competitive set that is broadening and intensifying.”

It boils down to whether they can deliver cheaper and faster than none other, Amazon.

Good luck, Blue Apron.

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